Thank you all for always seeing us.
I'm Kawai, Representative Director of ReBoost Co., Ltd.

As startups grow, financing is an important gasoline that accelerates business growth. Starting with the first phase, it begins to show the winning source of business creation, when it will scale further, and after listing, it is done at a wide range of times with funding from the stock market.
This time, I would like to tell you the points to know about the relevance of recruitment activities in the timing of funding to be made at the time of unlisted.

There are "equity finance (procurement by issuing shares)" and "debt finance (borrowing from corporate bond issuance and banks)" roughly. We won't go into the details here, but we will grow by acquiring the funds necessary for our business activities.

Although it is not limited to startups, the purpose of financing in particular is naturally "business growth of the company" or "once bridge".
Therefore, it is dropped into "personnel expansion", "marketing / sales activities", "system development", etc.

I have been telling you in this series that stronger organization creation is necessary to realize this, but this time I would like to tell you about the good initiatives and points that you should make at the time of release of such funding.

Funding release and recruitment release links

Many entrepreneurs and managers are relieved to make a business plan, show future growth potential, raise funds around many shareholders, and complete funding through loans from banks. Considering the phase, the amount of procurement, and the negotiation partner (including domestic and overseas), it is not uncommon for the period to take six months, or even more than half a year, even if it is short.
In addition to announcing the completion of these fundings, it will lead to press releases, including expectations for business growth.

There are a few things to do at this time, including preparation in advance. There are three main:

Let's take a closer look at each of them.

1． Rethink the hiring plan schedule when you see the landing schedule

It takes "3 to 6 months" as I wrote earlier when we started raising funds and actually depositing money. Then, since the business has grown in the meantime, is so whether So's recruitment plan is really correct? should be reviewed. If you do not review it again from the viewpoint of "2", it is important to reconsider the recruitment plan again after landing the money, and it may use important time in the business, and it is important to review it again at the timing of looking ahead, such as a management meeting or, in some cases, a training camp.

2． Carefully review "position", "priority", "timing of acceptance of job offer", "timing of joining the company", "recruitment cost", "labor cost", "recruitment channel", "company branding"

As mentioned in "1", it is important to "not need a new position", to design recruitment activities that are calculated backwards from the priority in the first place and the timing of joining the company, and above all, "plan recruitment costs and labor costs firmly".
A good example is that labor costs were expected, but recruitment costs were not in anticipation, which resulted in a deterioration in burn rates. In particular, as the phase progresses, there are cases where various stakeholders are under pressure from various stakeholders about recruitment progress and spend a lot of money. Even if you have a solid plan for personnel expenses, you should also be well prepared for the cost of hiring.

At this time, you should carefully anticipate the "recruitment channel" and what will be added. Let's prepare after the management thoroughly reviews the recruitment plan such as strengthening new media, recruitment agencies, and referrals. Also, if the company's phase changes, the competition for recruitment will naturally change.
The detailed explanation of "recruitment branding" is omitted here, but it is also necessary to prepare "where is the competition and what kind of adoption messaging to keep".

3． Make all pre-preparations and link with fundraising press releases to drive recruitment efforts

In addition to the funding press release, you will be asked to publish recruitment materials, prepare for recruitment channels, release them at once, prepare for recruitment events, and publish event dates at the same time. By preparing these at the same time as the funding press release, you can take advantage of the attention level.

It's hard to get a drive on these recruitment efforts at the time of the highest viewership, but we encourage you to work on it to get to the next phase.